ABOUT US

Kristiana Bebre

PhD candidate, ASPRI grant and KAC scholarship holder at the University of Latvia. Her PhD research evaluates Latvian cannabis legislations effectiveness on reducing harm for the target population.

Kristiana Bebre also teaches sociology modules at the University of Latvia. Kristiana holds an MA from Durham University (UK) that has provided her with a solid ontological, epistemological and ethical foundation for research methodology. Her First Class BA in Sociology from Durham University has given her an in-depth understanding of classic and contemporary social theories.

Kristiana is passionate about the development of harm reduction strategies that are appealing and engaging for different populations and substances.

Kristiana Bebre

PhD candidate, ASPRI grant and KAC scholarship holder at the University of Latvia. Her PhD research evaluates Latvian cannabis legislations effectiveness on reducing harm for the target population.

Maris Sproga

An experienced professional on regulatory affairs and stakeholder management. His professional background is combined with both governmental, NGO and business know how, dealing with wide range of challenging issues in his daily activities.

Maris is focusing on tobacco harm reduction issues now by helping with awareness on harm reduction concepts in Latvia and abroad. He believes success lies in science and knowledge - both can empower people and facilitate change in their behaviour, targeting harm.

Maris posess a Masters' degree in Social Science from the University of Latvia and an Executive Master of Management degree from Norwegian BI Business School.

Maris Sproga

An experienced professional on regulatory affairs and stakeholder management. His professional background is combined with both governmental, NGO and business know how, dealing with wide range of challenging issues in his daily activities.

We talk. Talk about people. And people talk about themselves too! Also we talk about quitting. About the alternatives for quitting the maze. We share the science and try to make it more understandable here. And we welcome your ideas! If you would like to share your experience, if you have something to say, you believe in what we are doing here or  you would like to support our activities, please drop us a note here:

Contact us

We are free.

We are free. Indeed. And that’s a great asset – to do things you really love to in your life. Even more. Not just love, but things you believe in. We do believe in a smoke free world. A better place for all of us with no cigarette smoke. To be frank, nice people smoke. We hate the massive negative toll that smoking has on all the parts of our everyday lives – it brings ill health and shortens lives to smokers and bystanders, it contaminates the air we breathe and decreases our quality of life.

However, we realise that stopping smoking can be easier said than done. For many, smoking is a daily habit that may seem impossible to stop – even though you know it is the right thing to do for a healthier and a less stressful life. But what if there is another way? What if the ‘stop or die’ dogma is being pushed aside? What if you can find a variety of much safer smoking alternatives that can help you transition away from cigarettes?

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We believe that the success lies in one’s knowledge – knowledge can empower people and empowered people can make decisions that they stand by – even if memories of those dirty cigarette days come knocking, you have quit the maze – the decision to leave cigarettes behind comes from an easily accessible and well grounded decision.

We will be glad if something from what we are doing here will help you quit the maze. We share a pragmatic approach to quitting smoking. Unlike the well popularized ‘quit or die’ campaigns, we believe there is something in the middle. We place the primary focus on minimising the harms caused by smoking. We are not interested in judging what is the right or wrong way of living. We believe that consumers have a right to buy safer smoker alternatives and to use the fruits of new technology in the quitting process.

Disclaimer

We are independent in our activities here, we do not represent any industry, company or a political party. All views represented on this website are our own and align with an evidence-based ethos. We strongly believe in keeping up with the findings of unbiased, methodologically sound research. While reserving the right to a final say, we are open for collaboration projects or other forms of support from anyone who believes in a smoke free world.
 
To create this webpage, we have received a grant from Knowledge Action Change (UK) 2020-2021. We are encouraged to see that our views towards a smoke free future go hand in hand. We are also using several key articles here, kindly approved by the KAC for our use and further dissemination.